ICO to fine baby club Emma’s Diary £140,000 for infraction before 2017 general election
The Labour party bought data on more than 1 million new and expectant mothers and their children from a leading baby club ahead of the 2017 general election.
The Information Commissioner’s Office (ICO) has issued a notice of intent to fine Emma’s Diary £140,000 for the infraction. Emma’s Diary can make representations to the ICO to reduce the fine before it makes a final decision on the matter.
Related: What triggered the ICO's political data inquiry?
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